HomeStore

The Effortless Bra

Product image 1
1 / 30

The Effortless Bra

Buy 3 and save—Discount applied in bag.

If you love our award-winning Everything Bra, meet the sleeker pull-down version.Same ultra-soft, super-stretchy fabric, now with a flattering V-neck and easy pull-down access. No clips means it wears like a real bralette, long after postpartum.

  • Pull-down nursing access: No clips, no fumbling, no learning curve
  • Ultra-soft, flexible fabric: Stretches and recovers through pregnancy, postpartum, and beyond
  • Sleek V-neck silhouette: Looks like an everyday bralette, not a nursing bra
  • IBCLC-developed: Designed to support comfortable, confident nursing
  • Thoughtful construction: Fabric tested to the OEKO-TEX® Standard 100, meaning it’s screened for over 1,000 harmful substances, with zero constriction and 5-row adjustable back clasps for a flexible fit.

Wear it day or night, at home or out. Built for comfort now, and made to last well beyond the fourth trimester.

Please note: Buy more, save more pricing cannot be combined with discount codes or additional offers.

*Some variants of this item are on preorder. If your order contains an item on preorder, your full order will ship once all items are available.

Select Color
Select Size
From $14.97

Original: $49.90

-70%
The Effortless Bra

$49.90

$14.97

Product Information

Shipping & Returns

Description

Buy 3 and save—Discount applied in bag.

If you love our award-winning Everything Bra, meet the sleeker pull-down version.Same ultra-soft, super-stretchy fabric, now with a flattering V-neck and easy pull-down access. No clips means it wears like a real bralette, long after postpartum.

  • Pull-down nursing access: No clips, no fumbling, no learning curve
  • Ultra-soft, flexible fabric: Stretches and recovers through pregnancy, postpartum, and beyond
  • Sleek V-neck silhouette: Looks like an everyday bralette, not a nursing bra
  • IBCLC-developed: Designed to support comfortable, confident nursing
  • Thoughtful construction: Fabric tested to the OEKO-TEX® Standard 100, meaning it’s screened for over 1,000 harmful substances, with zero constriction and 5-row adjustable back clasps for a flexible fit.

Wear it day or night, at home or out. Built for comfort now, and made to last well beyond the fourth trimester.

Please note: Buy more, save more pricing cannot be combined with discount codes or additional offers.

*Some variants of this item are on preorder. If your order contains an item on preorder, your full order will ship once all items are available.

You may also like

Thumbnail 1Thumbnail 2

The So Easy Bra: 2-Pack • Save 14%

$86.00

Thumbnail 1Thumbnail 2

Peri Wash Bottle

$16.00

-70%
Thumbnail 1Thumbnail 2

The Stages of Breastfeeding Bundle • Save 12%

$138.90

$41.67

Thumbnail 1Thumbnail 2

Support Book for Pregnancy Loss

$5.00

-70%
Thumbnail 1Thumbnail 2

Always-On Nursing Tank

$58.00

$17.40

Thumbnail 1Thumbnail 2

The Hospital-to-Playground Tote

$9.99

-70%
Thumbnail 1Thumbnail 2

The So Easy Bra

$49.90

$14.97

-70%
Thumbnail 1Thumbnail 2

The Everything Bra: 3-Pack • Save 20%

$119.75

$35.92

Thumbnail 1Thumbnail 2

The Do Anything Bra: 3-Pack • Save 15%

$147.90

-70%
Thumbnail 1Thumbnail 2

C-Section Belly Band

$49.90

$14.97

-70%
Thumbnail 1Thumbnail 2

Remembrance Bracelet (Single)

$20.00

$6.00